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SmartSource Coupon Machines:
SmartSource Coupon Machines, often referred to as “blinkies” due to a
blinking light designed to attract your attention while walking down the
aisles, generally provide a coupon directly in front of the product. The machines typically have a
slot on top for consumers to replace them if they are not interested –
those that others didn’t want also are available to you, too. |
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Freezer Extra:
These are found in the freezer section of the grocery store or on the refrigerator doors at the convenience stores. This dispenser distributes
coupons for a product which is found within the freezer or refrigerator
on which it is attached. |
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SmartSource TakeOne Box:
These dispensers are usually located prominently on the shelf at eye
level. In addition to coupons, these dispensers may also hold recipes,
rebates, sweepstakes forms and other promotional offers for the products
nearby. |
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SmartSource Showcase Extra:
SmartSource Showcase Extra is a dispenser that attaches securely to an
at-shelf bracket and usually has with a riser card that sticks out to
grab your attention and to highlight new product features. The dispenser
portion usually provides coupons or some other product incentive. |
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Catalinas: Catalina
Category Marketing (CCM) rewards purchases of promoted products with
“catalinas”, also known as “check-out coupons”. These offer incentives
good on your next shopping trip to that retailer. There is usually a
2-week window on $ off On Your Next Shopping Order coupons, and up to
three months on coupon savings for specific products. |
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Tearpads: These are pads which are stocked on the shelf or display where you simply tear the coupon of a pad of coupons. |
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Winetags and Collars: These are coupons that hang around the neck of wine, olive oil, juice, or any other bottle or jar. |
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Brochures and Loose Coupons:
Brochures frequently include coupons, rebates, or other savings
information. Coupons may also be found “loose”, where a stack of
individual coupons are placed on a counter or shelf. |
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Peelies: These are
the coupons that are attached directly to the product. Generally they
indicate “use me now”. These coupons are frequently unnoticed at the
time of purchase, but can be removed and redeemed at any time before the
expiration date. |
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Try Me Free or Rebate Forms:
These forms are a great way to try a new product and/or make money on a
deal! Buy an item on sale, use the coupon, and send away for the
rebate. | | |